Mintec Insight Series: Are plant-based products sold at (un)-justified premiums?
Mintec has teamed up with Simon Frost, founder of Frost Procurement Adventurer, to explore this topic over a series of insights pieces, focusing on the following areas:
What are plant-based proteins, and how do they compare to each other?
How and why does the cost structure of similar plant-based and non-plant-based products compare?
If there is a premium for producing plant-based products, is it justified?
How could this premium change over time?